As a creative, soul seeking entrepreuner your brand is so much more than a business to you. It's a calling that must be answered.
The truth is that many of our callings won't be heard because we are unable to standout from the yelling crowds around us. (It's the truth for most, but it doesn't have to be for you.)
For your call to be heard (and to stand out from those yelling crowds) by your target audience, there are three things YOU MUST do.
1. You must have influence in digital spaces and real world hearts.
2. You must grow relationships and numbers while upholding your personal code of ethics.
3. You must create a native way to build your brand with more than just smarts, but with that unique blend of seemingly magical juju that creates wants and desires for your audience while fulfilling the needs of both your audience and your brand.