17 THINGS YOUR BRAND IS NOT AND THE 7 THINGS IT SHOULD BE

The term “branding” has such buzz around it that few people know what it really means.

17 things your brand is not

  1. A logo

  2. Your website

  3. Your company name

  4. What you do

  5. Your mission statement

  6. Sales copy

  7. Business card

  8. Title

  9. Elevator pitch

  10. Your social media account feeds

  11. Blog

  12. Book

  13. Products

  14. Giveaways

  15. Newsletter

  16. All about you

  17. The numbers of like or shares you get

Your brand is:

  1. A story

2. Transformative tool

Credit:  forums.vwvortex.com 

Credit:  forums.vwvortex.com 

3. Service

Credit: www.br.de 

Credit: www.br.de 

4. Experience

Credit: giphy.com

Credit: giphy.com

5. Connection

Credit:  blog.games.com

Credit:  blog.games.com

6. Relationship

Credit:  www.reactiongifs.com 

7. Love

Credit: randar.com

Credit: randar.com